Virginia's Professional Sales pathway develops expertise in consultative selling, customer relationship management, sales techniques, negotiation, and sales management—preparing students for careers in professional sales roles.
Students study sales principles, customer needs assessment, product knowledge, selling techniques, negotiation, CRM systems, and sales ethics. They practice selling through role-plays and partnerships with sales organizations.
Graduates work as sales representatives, account managers, sales consultants, or sales supervisors. Every industry requires sales professionals. Advanced students pursue business and sales management programs.
Professional Sales at a Glance
4
Courses
8
Credentials
4
Career Paths
State Standards & Framework
Virginia's professional sales standards address sales techniques, customer relations, product knowledge, negotiation, and sales ethics. Standards align with professional sales practices.
Students demonstrate competency through sales simulations and customer service assessments. The state integrates sales ethics and CRM systems.
Typical Course Sequence
| Course |
|---|
| Sales Fundamentals and Techniques |
| Customer Relationships and Communication |
| Product Knowledge and Sales Strategy |
| Negotiation and Sales Management |
Industry Certifications & Credentials
- ✓Google Analytics Certification
- ✓Microsoft Office Specialist - Word
- ✓Microsoft Office Specialist - PowerPoint
- ✓Adobe Certified Professional - Photoshop
- ✓Adobe Certified Professional - Illustrator
- ✓Adobe Certified Professional - InDesign
- ✓National Career Readiness Certificate (NCRC)
- ✓Google Digital Marketing & E-commerce Certificate
Career Opportunities
Salary data from U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (May 2024). Growth projections from BLS Employment Projections (2023-2033). Cost-of-living adjustment uses BEA Regional Price Parities (2023). Entry-level salaries reflect the 25th percentile; experienced salaries reflect the median.
Sales Representative
Entry LevelSalary range: $48,210 - $104,390
Account Manager
ExperiencedSalary range: $121,310 - $224,480
Sales Supervisor
ExperiencedSalary range: $48,210 - $104,390
Sales Manager
ExperiencedSalary range: $121,310 - $224,480
Work-Based Learning Opportunities
Students intern in sales departments of businesses, retail, and service organizations throughout Virginia.
Career & Technical Student Organization
Students in this pathway can participate in DECA, gaining leadership experience and competing in career-related events.
How Sage Helps Virginia CTE Programs
AI-Powered Curriculum
Generate standards-aligned lesson plans in minutes, not months
Virginia Standards Built In
Pre-loaded with Virginia's CTE standards and frameworks
Teacher Customization
Teachers personalize content while maintaining standards alignment
Ongoing Updates
Curriculum stays current as Virginia standards and industry needs evolve
Ready to Build Professional Sales Programs at Scale?
See how Sage can help you create standards-aligned curriculum for Professional Sales in Virginia.